16 Ways Color Affects Your Branding and Marketing
Nov 29, 2022
Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your advanta...
Continue ReadingWhat Makes Gen Z Tick?
Oct 29, 2022
It’s 2020, and Generation Z is growing up. The generation includes people born between 1995 and the 2010s, putting the group’s eldest squarely in their mid-twenties. Chances are that you m...
Continue ReadingTop 3 Color Trends for 2022
Jun 27, 2022
Your promotional products color palette plays a significant role in the decision-making process. One of the biggest reasons colors influence consumer behavior is that individuals want to stay on-tren...
Continue ReadingThe History of Promotional Products
Mar 26, 2022
If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products have...
Continue Reading6 Retro Products That Are a Blast From the Past
Feb 26, 2022
No matter what decade you think of when you think of “retro products”, you can bet there’s a customizable product perfect for your next event. Using nostalgia to promote your busines...
Continue ReadingIt's Party Thyme: 7 Products for Plant Lovers
Feb 22, 2021
In recent years, home gardening has gone from a small hobby to a full-blown trend. Houseplants aren’t just beautiful home décor- they’re actually good for your health! Owning indoor...
Continue ReadingHow Promo Products Can Tell Your Brand's Story
Jan 22, 2021
Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storytelli...
Continue ReadingCase Study: Hay, Where'd You Get That Tote?
Sep 21, 2020
Description: Large Boat Tote Industry: Sports / Fitness What it was purchased for: Horse show giveaways How it was distributed: A local horse show needed gifts for their major contributors. A VIP...
Continue Reading6 Purr-fect Promo Products for Cat Lovers
Jul 21, 2020
Everyone knows that dogs are man’s best friend, but did you know that cats have been living alongside humans as companions since at least 7500 BC? In 2017, cats were one of the most popular pets...
Continue ReadingYes, There's a Difference: Everything You Need to Know About Pens
Jun 21, 2020
Even as much of our world goes digital and paperless, the pen remains an essential tool in both office and home life. With so many different types of pens, choosing the “write” one can be ...
Continue ReadingGraphic Design Terms Everyone Should Know
Aug 18, 2019
It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save you f...
Continue ReadingThese Are the Tech-Savvy Promotional Products You Are Looking For
Mar 17, 2019
Technology advances exponentially. By the time you finish reading this article, you might be actually be reading it in some virtual reality café where Elvis is serving you a strawberry daiquiri...
Continue ReadingRelax and Unwind With These 10 Promo Products
Dec 17, 2018
Like that classic Beatles song, sometimes it can feel like your working eight days a week. Maybe you’ve had back to back meetings or you’ve had a stressful travel week. Whatever the case, ...
Continue ReadingBranding 101: Let’s Talk Logos
Jun 17, 2018
A logo is often a company’s first impression and it can impact a customer’s perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element t...
Continue Reading